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    Senior management team
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ClientKnowledge's expertise


We undertake relevant incisive, accurate, up-to-the-minute research and analysis, delivering
actionable knowledge to support decisions that impact profits.

ClientKnowledge gathers client research in three ways:

1. independent interview research
2. customer client data
3. selective third party databases.

Club studies (syndicated annual research projects)
- FX Study
- Client Banking Study
Bespoke research (delivering solutions to specific problems)
- Interview based
- Tracking industry trends
- Benchmarking
- Aimed at driving client action


ClientKnowledge clearly differentiates itself by insightful analysis we provide. We have the
expertise to determinebusiness priorities based on analysing client research in a way that
cannot be obtained through anecdotal conversations with clients alone or by viewing raw data.

Value management tools:

Managed Models
-
Unique FX analytics for trading instruction sets
ClientVaR
- Calculates the risk and opportunity of the future revenue from the client
ClientVaR driven ClientTargeting
- Improved precision of segmentation analytics
ClientVaR driven ResourceTargeting
- Improved accuracy of spending decisions


We then apply our conclusions against business constraints and objectives to ensure that
there are clear directional action points that can be implemented as a result of the analysis.
This can be through meetings with different layers of management and workshops.
Our success is predicated upon our work being implemented

Managed Models
- FX trading performance benchmark
Revenue enhancement
-
Customer management
- Marketing
- Pricing
- Product management
Strategic planning
Business unit growth strategy
New product development
Business processes and technology review
Insight papers
Foresight papers